Question

1. To create lasting relationships with your customers, you have to do the following EXCEPT:

Listen

Delight

Serve

Follow up

2. The 80/20 rule for customer marketing refers to spending 80% of your time talking and 20% of your time listening

True

False

3. ________ is a great way to listen to your customers in a scalable, efficient way.

Content marketing

Attraction

Data analysis

Social Media monitoring

4. Your business’ number one priority should be to:

Serve people

Educate people

Define strategic marketing goals

Create delightful content

5. The businesses that are the best _______ will be the most successful.

Marketers

Educators

Promoters

Advertisers

6. Responding to one positive action with another is known as:

Kindness

Engagement

Reciprocity

Relationship building

Answer 1

Answering the first four questions as per Chegg policy

Answer 1: Option C

Explanation: In order to create a lasting relationship with the customer, we should LISTEN to their need so that it can be catered, the customer should be DELIGHTed after receiving our service and when needed, we should follow-up with the customer in case he may need assistance.

Answer 2: FALSE

Explanation: The 80/20 rule for customer marketing refers to spending 80% of our time listening to the customer and 20% of our time talking.

Answer 3: Option D

Explanation: Social media monitoring is a scalable and efficient way to listen to the customer’s voice and their needs.

               

Answer 4: Option C

Explanation: A business should serve its long term strategic goals very well in the beginning as its long term success depends on it.