Question

QUESTION 3 1 points Save Answer elp organizations identify high-value customers for preferential treatments.. True False QUESTION 4 1 points Save Answer Enterprise application vendors are now including features such as tools for data visualization, flexible reporting, and ad hoc analysis as part of the application. O on-demand O just-in-time SAP O ESS O business intelligence

Answer 1

3) CRM software can help organizations identify high-value customers for preferential treatments.

Answer: True

Explanation: Customer Relationship Management (CRM) softwares make use of various customer information such as demographic details, past purchases, preferred products or services, etc. By evaluating the consumer behaviour in the past, CRM softwares help in identifying the best product or service for a particular customer and offers them the best suited solution.

4) Enterprise application vendors are now including ________ features, such as tools for data visualization, flexible reporting, and ad hoc analysis, as part of the application.

Answer: Option (E) - Business Intelligence

Explanation: Given the volatile and fast-changing business environment, majority of the organizations today feel the need of having mechanisms where in they can visualize and correctly predict the changing consumer demands and do accurate competitor mapping. In order to meet the varying business needs, the enterprise application vendors are now including business intelligence features in their application such as data visualization, flexible reporting and ad hoc analysis.