Question

There are 5 related questions below.

i. Define the concept of "Media" and list 10 different types of Media that you encounter in your everyday life.

ii. From the list of media types which you have listed above, please identify those which qualify as "Mass Media".

- Explain what specific features qualify these as "Mass Media".

- Discuss the relation between "Mass Media", "Mass Society", and "Mass Culture".

iii. In what ways might media be used to disseminate, enforce, or naturalize a particular group's ideology?

- Make sure to discuss Dominant Culture, Dominant Ideology, Hegemony.

iv. Who gets to decide what qualifies as "High Culture", how do they enforce this view, and why is it important to understand this?

- Describe the relationship between High Culture, Popular Culture, and Subculture.

v. Critically discuss the view that the mass media inhibits a free society. (8 points)

- Choose 3 of the media types you listed for Question 1.

- For each, briefly discuss the ways in which these forms of media manipulate your perception of the world.

- Please provide one specific example for each.  

- Make sure to discuss the concepts of Public Sphere, Private Sphere, and Dialectic.

Answer 1

Answer -1

The basic concept of the term Media is "Medium" or you can say "A Mediator" who's role is to provide authentic information/introduce general public with what happens within the country/at International level or some other kind of Important Information. The role of Media has evolved in last few years very rapidly and it changed the way the information is conveyed to the Public as well. In the late 90s the people is dependent on Newspaper, Radio, Televsion for any Information but in the current scenario you are just one click away from any Information at any time .

The 10 types of Media :-(a) Print Media (b) Electronic media (c) Social Media (d) Movies (e) Advertisements (f) Google (g) Blogs (h) Social Network (i) Radio (j) Bookmarking sites.

Answer -2 According to me the Media which qaulify as Mass media are (Print Media) (Electronic Media) (Social media platforms) etc

(a) The reason why they are termed as Mass media,because of their Mass media coverage Area. They have reached to the farthest point in the country .They are involved in their day to day to life in any possible way.

(b) The Basic relation between all these aspects is their Mass coverage among the public and are being used as a Medium to Influence to follow certain traits.

Amswer -3 The Media's role is pretty important in spreading any particular ideology or to counter that particular ideology. The Media need's to be unbiased on any particular issue.which might have a huge Media coverage.They need to present a fair review about the situation .

(a) The Dominant culture or Hegemony always pose a threat to equality among all but it's the Role of Media to counter these practices By raising these issues with utmost priority in front of Higher Institutions. They can play a mojor role in bringing out the Real issues in front of the General public/Government Instututions as well.

Answer-4 Their is a need to redefine this term"High Culture",The present Idea of High culture is biased. A person can't belong to a High Culture just by his birth in a particular culture. A Person who works for the betterment of the society is definetly a Candidate for belonging to "High culture " status.

The right to define who belongs to High Culture needs to be in the hand of General public.

The Media inforce these views on Public by effecting them psychologically. And the Public started believing traits as their part of life.

Its important for us Understand it because they some how running a political agenda behind all their works. And they are influencing General public as a medium to fullfill their hidden objectives.