Question

Create a pivot table that includes the following columns broken down by show, ordered by spend...

  1. Create a pivot table that includes the following columns broken down by show, ordered by spend (largest at top): Spend, $/Visit, $/Direct Signup, $/Survey Sign Up, Visit to Direct Signup CVR.
Customers(D) Visits Show Spend Customers(s) Media Week
2 13 A Sandwhich & Some Lovin $550 3 11/12/18
0 11 Alison Rosen is Your New Best Friend $1,059 3 11/12/18
11 88 Bertcasts Podcast $3530 13 11/19/18
0 1 Don't Keep Your Day Job $0 0 12/31/18
0 0 Hollywood Unlocked $0 0 12/31/18
0 0
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Answer #1

Pivot table is created using Insert Pivot table feature in Excel as below:

Calculated Fields are added by clicking on Calcuated Fields option in "Fields, Items"

Following formulas are used to create the Calculated Fields

Field Formula
$/Visit =Spend/Visits
$/Direct Signup =Spend/'Customers(D)'
$/Survey Signup =Spend/'Customers(s)'
Visit to Direct Signup CVR =Visits/'Customers(D)'

Resulting Pivot table is following:

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