Question

Identity 3 multinational corporations.

In 175 to 350 words per corporation: Explain what makes each corporation multinational. Identify 2 or 3 strategies that contribute to the corporation's success.

Answer 1

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Usually, multinational corporations are large companies with headquarters in one country but operations in several countries. A multinational corporation's distinguishing characteristic is being established in one country and in several countries doing trade. Although these are the only conditions that an organization must satisfy in order to properly be considered a multinational corporation, there are other features that these companies appear to include.

While a company can be called a multinational corporation theoretically if it has offices in two countries, the majority of multinational corporations have relatively large operations. For example, they may have corporate headquarters in each country and run large warehouses, factories or offices in multiple countries. Usually, these activities require a large number of staff and administrators as well as agreements with service providers such as lawyers and accountants.

Since multinationals usually perform large-scale operations, they may need tons of equipment, goods and materials. As a result, these companies prefer to import goods to support their businesses as well as export products to other firms. Multinational corporations may also import goods from their own factories in other countries and export products from one factory to another country's retailer. While even a person can import or export one or two goods, the company's large volume of import or export is a common feature of multinational corporations.

Some of the characteristics of multinational companies are high turnover and many resources, aggressive marketing. Few examples of MNCs in India are LTI, TCS, Tech Mahindra, Deloitte, Capgemini. Let's explain Multinational Corporations ' features, benefits in detail.

MNCs are working internationally. That means they have immense wealth in almost every state they work in. We can also be incomprehensibly high in turnover. For example, Apple has a $1 trillion market capitalization. That's bigger than Saudi Arabia's entire economy!

MNCs have control unit. Therefore, while in many countries they have many branches, the main power will remain with the head office in their home country. The host country's business activities have their own managers and departments, but at the head office the ultimate control must remain.

An MNC is run by people who are very competent and capable. We have sufficient administrators to take care of their activities, infrastructure, budgets, growth, etc. And because of their wealth and reputations, they can also draw the top talent to their companies.

MNCs can spend a great deal of their money on marketing, advertising and promotion. We target an international audience, so there is a need for effective marketing. Aggressive marketing allows them to conquer the market and globally sell their products.

Examples of three multinational corporations are Coca Cola, Marriott International and Nestle.

These are multinational corporations as they have their units in more than one country. Their business is controlled from a single corporate centralised office and the company has assets and operations in more than country.

Two or three strategies that contribute to the corporation's success are having economies of scale, low costs of operations in areas where fixed resources are cheap and easily available and diversification of risks with partnership, acquisition and strategic alliances.

The very important strategy used by multinational corporations is the

Differentiation of products. The difference in the product varies the demand for that particular product.

Innovation: The innovation always makes the difference. It may reduce the production cost or it may improve the quality of the good.

Leadership strategy: The leader of the company always helps the growth of the company.

Cost based strategy : The lower the cost of the product the more demand it will have. Cost based production alway Play its vital role in the Market.

Research and development: This strategy helps in long run for the corporation.