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which types of firms do not risk the loss of management control? what entry modes should...

which types of firms do not risk the loss of management control? what entry modes should such firm employ

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Answer #1

Whenever a firm wants to enter a new market, they have several options to do that. Some of these options are

  • Exporting
  • Licensing
  • Franchising
  • Joint venture
  • Partnering
  • Direct entry

In all of these options, except “Direct entry”, the organizations have the risk of losing management control. Thus if a firm wants to keep management control, the organization should decide to enter the market directly rather than other options.

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