When a firm is positioned (in its generic strategy) as a successful differentiator, how would it...
When a firm is positioned (in its generic strategy) as a successful differentiator, how would it compare with an average competitor in the industry?
| a. |
It would serve more customers than the average competitor. |
|
| b. |
It would provide move value on average to customers. |
|
| c. |
It would serve fewer customers than the average competitor. |
|
| d. |
It would provide less value to customers on average. |
|
| e. |
It would have lower average costs. |
Homework Answers
Answer : B. It would provide more value on average to customers.
Explanation : In the generic business level strategy, by differentiating the product or service company try to provide more value to its customers along with the uniqueness.
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