Question

A local pizzeria sells large pizzas at a price of $14 each. The price elasticity of...

A local pizzeria sells large pizzas at a price of $14 each. The price elasticity of demand for its pizza is −0.8. If the pizzeria raises the price of large pizzas by 10%, its total revenue will:

Remain unchanged

Decrease by more than 10%

Decrease by less than 10%

Increase by less than 10%

Increase by more than 10%

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Answer #1

Answer

Option 4

Increase by less than 10%

Price elasticity of demand =%change in quantity/%change in price

%change in quantity=10*(-0.8)=8%

the price increases by 10% and quantity decrease by 8% so the revenue can increase by a maximum of 2%.

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