Which of the following statements is true? A. A marketing manager must allocate an advertising budget...
Which of the following statements is true?
A.
A marketing manager must allocate an advertising budget to promote the product least effectively.
B.
Managers are not constrained by resource scarcity.
C.
Human resource managers design compensation systems to encourage employees to work hard.
D.
A production manager's objective is normally to achieve a production target at the highest possible cost.
Homework Answers
"C"
Human resource managers will design compensation system to encourage employees to work hard. Other statements are wrong because the advertisement should be done at a lowest cost, all managers face resource scarcity and product manager will finish the task in least possible cost.
Add Answer to:
Which of the following statements is true?
A.
A marketing manager must allocate an advertising budget...
A marketing manager wishes to allocate his annual advertising budget of $1.5 million in three media:...
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Question 4 The marketing plan at E-Tech Systems is based on a corporate restructure which divides...
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Discussion questions 1. What is the link between internal marketing and service quality in the ai...
Discussion questions
1. What is the link between internal marketing and service
quality in the airline industry?
2. What internal marketing programmes could British Airways
put into place to avoid further internal unrest? What potential is
there to extend auch programmes to external partners?
3. What challenges may BA face in implementing an internal
marketing programme to deliver value to its customers?
(1981)ǐn the context ofbank marketing ths theme has bon pururd by other, nashri oriented towards the identification of...
Provide the correct answer for the following questions An efficient price system 1. a. lowers marketing...
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SYNOPSIS The product manager for coffee development at Kraft Canada must decide whether to introduce the...
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Evaluating Management Control Systems SPG Company manufactures and sells metal products that are used in many manufacturing operations. The management at SPG believes strongly in decentralized decision making and using performance evaluation and compensation to encourage high-performing managers. Marilyn Conners is the manager of the manufacturing operations, which produces and transfers the product to the marketing division. Jack Schwartz is the manager of marketing. Marilyn is evaluated on manufacturing cost relative to a budget for good output. Marilyn makes all...
The marketing plan at E-Tech Systems is based on a corporate restructure which divides the company into two separate groups: (1) Commercial Systems and (2) Personal Systems. Samantha Smith was assigned responsibility for the Personal Systems group. The marketing plan, which included a sales forecast next year of $100 million, was the result of a detailed market analysis. Sales representatives would receive a 20 percent commission on sales of personal systems. Under the new organizational structure, the Personal Systems group...
Question 4 The marketing plan at E-Tech Systems is based on a corporate restructure which divides the company into two separate groups: (1) Commercial Systems and (2) Personal Systems. Samantha Smith was assigned responsibility for the Personal Systems group. The marketing plan, which included a sales forecast next year of $100 million, was the result of a detailed market analysis. Sales representatives would receive a 20 percent commission on sales of personal systems. Under the new organizational structure, the Personal...
Which of the following statements is correct? The direct materials usap budget and the capital expenditures budget we both determined from the production budget (h) The peneral and administrative operating expenses budget is used as input for the bacted statement of cost of goods manufactured c) The direct materials purchases budget is determined from the direct materials usage budget (d) The budgeted income statement is the first budget prepared in preparing the master budget. 23. When management seeks to achieve...
Question 1 0.4 pts The overall role of an operations manager is to: Control quality Schedule deliveries Collect and organize shipments Convert inputs (raw materials) into outputs (goods or services) Question 2 0.4 pts Swisher cigar factory makes little cigars and big cigars on the same machine. This is an example of using: CAD CAM CIM FMS Question 3 0.4 pts The software system that determines the steps needed to produce a component and instructs the machines that do the...
Discussion questions
1. What is the link between internal marketing and service
quality in the airline industry?
2. What internal marketing programmes could British Airways
put into place to avoid further internal unrest? What potential is
there to extend auch programmes to external partners?
3. What challenges may BA face in implementing an internal
marketing programme to deliver value to its customers?
(1981)ǐn the context ofbank marketing ths theme has bon pururd by other, nashri oriented towards the identification of...
Provide the correct answer for the following questions An efficient price system 1. a. lowers marketing costs b. transmits consumer preferences to the farm level effectively c. is equivalent to equilibrium pricing d. all of the above 2 product of labour a. increasing; constant b. increasing ; decreasing A production function Q-300 +10K+5L exhibits - returns to scale and - marginal c. constant; constant d. decreasing; constant 3. The marketing functions can a. easily be eliminated b. can only occur...
SYNOPSIS The product manager for coffee development at Kraft Canada must decide whether to introduce the company's new line of single-serve coffee pods or to await results from the product's launch in the United States. Key strategic decisions include choosing the target market to focus on and determining the value proposition to emphasize. Important questions are also raised in regard to how the new product should be branded, the flavors to offer, whether Kraft should use traditional distribution channels or...
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