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Given that many conflict are the result of different parties having different interests, is it possible...

Given that many conflict are the result of different parties having different interests, is it possible to achieve a win-win situation?
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A win-win situation is possible in a conflict when both parties collaborate with each other. A simple example of a win-win situation is a kid is having pizza and another is having chips. A win-win situation is possible when the kids trade pizza for chips so both enjoy eating the pizza and chips together. This win-win scenario can be expanded to even nations where one nation can trade oil resource to get technology resource and vice versa. The most important aspect of a win-win situation in a conflict is that it resolves the conflict through collaboration benefiting both the parties.
In business, a win-win situation is possible by finding the common challenge between the parties. The challenge or issues must be understood from all sides and perspectives to get a clear picture of the issue. The perspectives from both sides must listen patiently and their views must be recorded. Then the most important part in conflict resolution is to attack the challenge or issue but instead, the parties attack each other developing the conflict further into enmity. Hence to create a win-win situation in a conflict, it is important to attack the issue or challenge and not each other. This is the most important step of the conflict resolution process as it develops trust in the relationship between the parties and the conflict is seen as an opportunity to improve the business relationships. A detailed action plan is developed to solve the issue so that both the parties can benefit in a mutual manner.
Conflict resolution techniques in business include forcing, competing, collaborating, compromising, withdrawing and smoothing. Among these conflict resolution techniques, collaborating is used to create a win-win situation in conflict. Collaborating or problem-solving is aimed at working with the other party to solve the problem and in the process both the parties are satisfied. This approach to conflict resolution views conflict as an opportunity to arrive at a mutually beneficial result to the parties involved.
The advantages of collaborating include solving the problem, reinforces respect and mutual trust, shared the responsibility of the outcome, builds a strong foundation for future collaboration, develops good negotiation skills and leads to a win-win situation.
Collaboration approach to problem-solving can be successful only when both the parties trust each other and commit themselves to arrive at a mutual solution. A win-win situation is possible only when both parties agree with each other and requires a lot of effort and time compared to other conflict resolution methods. Collaboration is not feasible or practical to arrive at a quick solution and when one party loses the trust over the other, the entire collaboration has to start from the scratch and hence collaboration takes a lot of time to arrive at a win-win situation.

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