Question

why are special-interest travelers becoming more important to tourism service suppliers?

Answer 1

Special interest tourism offers the customized tourism activities which fulfills the interest of the “special interest traveler” group or individuals. It becomes very important for the tourism service suppliers to offer services with full satisfaction to fulfill their needs or interest or customer experience in terms of their high standards expectations or individual focus, generating awareness about environment with full of realistic enriched experience related to cultural or social aspects and to get engage with the host social circle. To fulfill the enormous interest (e.g. women trekking, bike tour, visit to wine yards, etc.) generally people travel and this becomes important for tourism service supplier to design and offer a package in such a way to support the reason for ‘special interest traveler’ to travel all the way. The tourism service comprises of ‘attraction’ along with the ‘traveler experience’ inclusive of natural or cultural sites or events. Hence, by understanding the diverse need of the special interest traveler , the travel service supplier can equip, create and offer more diversity of services to put up the traveler.