Question

Question #2

Instructions: Choose one of the two options described below. Analyze the data using what you have learned in class.

Instructions: Your answer will include the following:

• A statement of the research question
• A description of the source of the data
• A description of the variables used in the analysis
• A contingency table (two-way table)
• Calculations of relevant percentages
• An answer to the question based on your analysis of the data

Option 1: Cheating

Research questions (do both):

• Are college students willing to report cheating?
• Is the willingness to report cheating related to   gender?

Investigate these questions for the students described in    body_image.xls.

This data comes from a survey of university students at Carnegie Mellon University in Pittsburgh, PA.

Here are the survey questions and associated variables:

Are you a male or a female? Gender (male, female) What is your height in inches? Height (in inches) What is your GPA? GPA

What was your high school GPA?    HS GPA

Where do you tend to sit in class?   Seat (F=front, M=middle, B=back)   How do you feel about your weight? WtFeel (OverWt, AboutRt, UnderWt) Would you report cheating if you witnessed it?    (yes, no)

Option 2: Gender and Body Image

Research question: Do female college students tend to feel differently about their weight compared to male college students?

Investigate this question for the students described in   body_image.xls.

This data comes from a survey of university students at Carnegie Mellon University in Pittsburgh, PA.

Here are the survey questions and associated variables:

Are you a male or a female? Gender (male, female) What is your height in inches? Height (in inches) What is your GPA? GPA

What was your high school GPA?    HS GPA

Where do you tend to sit in class?   Seat (F=front, M=middle, B=back)   How do you feel about your weight? WtFeel (OverWt, AboutRt, UnderWt) Would you report cheating if you witnessed it?    (yes, no)

Answer 1

Internal customers are people from within your organization or your partners to whom you provide your services in order to deliver the final product/service. Internal customers are your coworkers, like your Manager or your sales person who brings in the orders. External customers are people who are buying your final product/service. External customers are your clients who buy from you and are the source of revenue. Most companies only consider external customers as their customers since they are the ones who feedback.But a dissatisfied external customers could be because of your internal customer service. This could be as a result of an unhappy coworker tranfering a bad service to the external customer. For external customer delight, you first need to make sure that your internal customers are satisfied. You satisfaction and delight in order to achive external customer delight