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McGilla Golf has decided to sell a new line of golf clubs. The clubs will sell for $840 per set and have a variable cost of $

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Answer #1
  • Total initial investment is in PPE & Marketing Costs, total is $29,134,000.
  • Expected units to be sold for 7 years are 58,000 at price $840 which translates to $48,720,000 per year in revenues.
  • Variable rate is $440 x 58000 = $25,520,000.
  • Deduct variable rate from revenue to arrive at contribution.
  • Now, after launching new golf club, the company expects sales of premium golf clubs to decrease by 9,900 units. Variable rate per unit is $740 & sale price is $1,140, so loss of sales amounts to (1140-740)x9900=$3,960,000.
  • Similarly, after launching new golf club, the company expects sales of cheap golf clubs to increase by 11,400 units. Variable rate per unit is $250 & sale price is $480, so profit on sales amounts to (480-250)x11,400=$2,622,000.
  • Fixed costs given as $9140000 throughout seven years.
  • Also, as loan is taken for $1,340,000, inerest @ 10% ($134,000) is also an outflow.
  • There's a cash outflow in the seventh years of $1,340,000 for WC repayment.
  • Now, we have arrived at TOTAL CASH INFLOWS. (for calculating NPV)
  • Deduct Depreciation & Tax to arrive at Profit After Tax (which is helpful in calculating IRR)
  • Payback period is calculated where total cash outflow equal total cash inflows. Notice total outflow is $29,134,000 and inflows in year 1 + year 2 + year 3 exceeds total cash outflows. So we need to take proportionate amount from year 3 to arrive at accurate Payback period (this is detailed in below snapshot).
  • For calculating IRR we need to know at what rate present values of net profit after tax equals total cash outflows. If we plug in the value of 6.1% and take present values, then present values of all future net profits come to roughly $29,135,533 which is similar to $29,134,000.

58000 58000 58000 58000 58000 58000 58000 New Golf Club Selling Price PP&E Investment Marketing Cost $840.0 -$28,980,000.0 YE

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