Superbowl Advertising Exercises are based on the following graph an...
Superbowl Advertising
Exercises are based on the following graph and data from Wikipedia showing the increasing cost of a 30-second television ad during the Super Bowl.
Take t to be the number of years since 1980 and y to be the cost, in thousands of dollars, of a Super Bowl ad.
a. Model the 1980 and 2000 data with a linear equation.
b. Model the 2000 and 2010 data with a linear equation.
c. Use the results of parts (a) and (b) to obtain a piecewise linear model of the cost of a Super Bowl ad during 1980–2010.
d. Use your model to estimate the cost in 1992. Is your answer in rough agreement with the graph? Explain any discrepancy.
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