Problem

Advertising Campaigns The results of an experiment to investigate product recognitio...

Advertising Campaigns The results of an experiment to investigate product recognition for three advertising campaigns were reported in Example 11.14. The responses were the percentage of 400 adults who were familiar with the newly advertised product. The normal probability plot indicated that the data were not approximately normal and another method of analysis should be used. Is there a significant difference among the three population distributions from which these samples came? Use an appropriate nonparametric method to answer this question.

Reference:

Dissolved O 2 Content Water samples were taken at four different locations in a river to determine whether the quantity of dissolved oxygen, a measure of water pollution, varied from one location to another. Locations 1 and 2 were selected above an industrial plant, one near the shore and the other in midstream; location 3 was adjacent to the industrial water discharge for the plant; and location 4 was slightly downriver in midstream. Five water specimens were randomly selected at each location, but one specimen, corresponding to location 4, was lost in the laboratory .The data and an MS Excel analysis of variance computer printout are provided here (the greater the pollution, the lower the dissolved oxygen readings).

a. Do the data provide sufficient evidence to indicate a difference in the mean dissolved oxygen contents for the four locations?

b. Compare the mean dissolved oxygen content in midstream above the plant with the mean content adjacent to the plant (location 2 versus location 3). Use a 95% confidence interval.

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