Research Assignment: Supply-Chain Management; Strategy Obtain from your library (or course pack, as appropriate) a copy of the following article: S. New, “The Transparent Supply Chain,” Harvard Business Review (October 2010), pp. 76–82.
Required After reading the above-referenced article, answer the following questions:
1. In general, how does this article relate to the material covered in Chapter 14?
2. What is meant by the term “provenance,” as used in this article? According to the article, what is motivating the need for businesses to provide greater transparency of their supply chains?
3. Provide several examples of leading-edge technology that can be used by businesses to provide consumers and other stakeholders information regarding a product’s provenance.
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