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How can the allowance for doubtful accounts be used to assess earnings quality?

How can the allowance for doubtful accounts be used to assess earnings quality?

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Allowance for doubtful accounts is one of the measures which can be used to assess earnings quality.

If a company has a higher allowances for doubtful accounts than this indicates that company is trying to increase its sales by lowering its credit standards. A jump in sales and earnings with jump in allowances may indicate that earnings are not sustainable. It indicates company has taken short term measures to show higher sales / earnings with increase in allowances doubtful accounts. A jump in sales growth (higher than industry-average growth rate) with increase in allowances (higher than industry-average) should raise a red flag. Such sales growths / earnings may not be sustainable in the long run.    

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