4)answer would be marketing myopia. Why because instead of taking the holistic view as an entertainment delivery company it saw and projected itself as a retailer of selling vhs and dvd on rent. Marketing myopia is a short sighted and inward looking approach in marketing defining the company needs more important compared to focusing on defining company as fulfilling consumers needs.
5) answer is Federal Trade Commission(FTC). FTC was established in 1914 to regulate competition and ensure consumer protection.
6) answer would be sustainable competitive advantage. Why because walmart at its beginning was a very small store when it entered the market compared to target stores and k-retail.But what made the difference is the location of walmart stores was concentrated around the distribution centres leading to reduction of logistics cost and improved supply chain management. This made a difference which is also known as sustainable competitive advantage.
QUESTION 11 1 points Save Answer True or False? Marketing Principle #2 seeks to establish goals and objectives. Relative to objectives, goals tend to be more specific and feature definitions that can be evaluated using empirical data O True False Save Answer QUESTION 12 1 points True or False? Marketing professionals define a potentially successful market exchange as involving one party who has something valued by at least two or more parties. O True O False QUESTION 13 1 points...
1. Define marketing myopia in your own words. In your opinion, how critical is this problem for today’s businesses? Explain your answer. 2. When have you encountered marketing myopia as you buy from a business? Give at least 1 example and specifically describe and explain the myopic behavior. 3. In your opinion, what is the best way in the article to avoid marketing myopia? Describe how to avoid it and explain why you think it is the best way.
opportunity 1 points Save C formulate goals and objectives for a company evaluate the marketing st 1 points Save product penetration
Company name: Toyota Can you please explain Market-Product Focus of Toyota a. Marketing and Product Objectives b. Target Markets c. Points of Difference d. Positioning Please explain in detail. Please answer as soon as possible. Thank You
Market Focus is a marketing research firm that organizes focus groups for consumer-product companies. Each focus group has eight individuals who are paid $60 per session to provide comments on new products. These focus groups meet in hotels and are led by a trained, independent marketing specialist hired by Market Focus. Each specialist is paid a fixed retainer to conduct a minimum number of sessions and a per session fee of $2,200. A Market Focus staff member attends each session...
QUESTION 1 0.2 points Save Answer When doing a dehydration, the product will have the [a] substituted alkene. QUESTION 2 0.2 points Save Answer What are the magic numbers to suggest you will have an intramolecular reaction? O 5 O 6 O 8 O 3 QUESTION 3 0.2 points Save Answer What is the product of the following crossed aldol? 웃 Attach File Browse My Computer Browse Content Collection QUESTION 4 How many products will you get from the following...
10 points Save Answer QUESTION 2 Select the expected major product(s) of the following reaction (Hint: Carbocation rearrangement is involved!) HBr + enantiomer + enantiomer
QUESTION 1 2 points Save Answer Which statement applies to halide S N 1, but NOT SN 2 substitution reactions? Reaction is favored because a weaker base is produced. The nucleophile substitutes the leaving group in the substrate. A carbocation intermediate is involved in the reaction Halogens act as leaving group. QUESTION 2 2 points Save Answer What is the expect product for the following reaction HCEN CHз Нс Br Cн Нас Br CH3 Нас CH3 Нас CN CH3 Hас...
QUESTION 1 1 points 1 points Save Answer Save Answer Calcium hydroxide is a slightly soluble salt. A saturated solution of calcium hydroxide is prepared, and comes to equilibrium: Ca(OH)2 (s) + Ca2+(aq) + 2 OH"(aq) What is the solubility product constant (Ksp) expression for this equilibrium? [Ca2+ [OH-] [Ca(OH)2] A. Ksp = B. Ksp = [Ca2+1OH-] c Ksp = [Ca2+[OH-] [caz+Com'] [Ca(OH)2] QUESTION 2 1 points Save Answer Consider a chemical reaction which has achieved a state of equilibrium....
To begin, you must decide which part of the marketing mix to focus on first: product, price, promotion, or place. Which is the best starting point for your marketing mix decisions? VP of Marketing: "Remember that each marketing mix decision will have implications for the remaining decisions. Think carefully about which part of the marketing mix to start with, because each one will affect the others." Promotion Product Place Price We were unable to transcribe this imageWe were unable to...