Microsoft has integrated many components into its Windows operating systems, such as a web browser, media...
Microsoft has integrated many components into its Windows operating systems, such as a web browser, media player, etc. How might this be an example of nonprice competition?
Homework Answers
In non-price competition, a firm competes with other firms in many other ways which are not related to the price of the product. These other forms of competition include differentiation or after-sales service, etc. Microsoft is trying to differentiate its Windows operating system by integrating it with other web browser or media player. This is creating unique value for consumers. So, this is a non-price competition.
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