Question

General Product Inc. distributed 120 million coupons in 2021. The coupons are redeemable for 20 cents each. General anticipat
Multiple Choice 0 $1.8 million 0 Zero, since the entire coupon expense was recognized in 2021. $6.4 million ( ) $4.6 million
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Answer #1
Calculation of promotional expense recognized in 2022 is shown below
Estimated promotional liability $15.60 120*65%*0.2
Redemption in 2021 $16.50
Redemption in 2022 $4.60 (78-55)*0.2
Coupons redeemed in 2022 $6.40 32*0.2
Promotional expense $1.80
Thus, promotional expense in 2022 would be $1.80 million
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