Question

Choose a healthcare organization of your choice, and share its vision, mission and values statements. Complete...

Choose a healthcare organization of your choice, and share its vision, mission and values statements. Complete a SWOT analysis after determining a problem statement specific to a department or organizational issue. Stick to the data that is relevant to this problem when completing your SWOT. Create 2-3 high level goals from your data analysis. Conclude your analysis. Support your work with resources appropriate for this problem and organization.

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Healthcare organization: Johnson and Johnson

Johnson and Johnson is global healthcare company that functions to develop medical equipments, devices and pharmaceuticals.

Vision, mission and value statements

The vision and mission statement of Johnson & Johnson is to be yourself and change the world. The prime vision of the organization is to create an effective and healthier world for the people. The value statements involve the inclusion of diversity in the business culture and they perform the business by incorporating people from multiple cultural groups.

Problem statement for the SWOT analysis

Johnson & Johnson is the major healthcare leader. However, increasing market competition and potential threats to the growth can impact its global growth and abilities. A SWOT analysis in the aspect can help analyze the factors that can lead to the growth or failure of Johnson and Johnson as a global healthcare leader.

SWOT analysis

Strengths

  • Worldwide sales with ongoing geographic expansion
  • Innovative business model and technologies
  • Enhanced brand equity

Weakness

  • Criticized for higher prices
  • Damaged reputation due to some protests

Threats

  • Regulatory approval to be a leading organization in some countries
  • Product recalls
  • Market competition

Opportunities

  • Untapped opportunities for cross-selling products
  • Opportunities for acquisitions
  • Additional market to share and lead.

Goals from the data analysis

  • Some of the products such as the pelvic mesh implants are highly impacted by some of the protests. This have certainly reduced the reputation of the organization. This can impose a threat to its global leadership and growth. A goal of improving the products and the market reputation can help the organization to maintain its position as a global healthcare leader.
  • Market competition can certainly impact the position of Johnson & Johnson so another goal would be to analyze the market completion and develop innovative products to manage its growth and development.
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