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Cheryl Montoya picked up the phone and called her boss, Wes Chan, the vice president of marketing at Piedmont Fasteners Corpo

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Solution :-1. Calculation of Company's overall Break even point in dollar sales :-

First of all , we will calculate overall Contribution margin ratio on the basis of Weighted average of Annual Sales Volume.

Velcro Metal Nylon
Selling Price Per Unit $ 1.80 $ 2.00 $ 1.40
Less : Variable Cost per Unit ($ 1.00) ($ 1.30) ($ 1.00)
Contribution Margin per Unit $ 0.80 $ 0.70 $ 0.40
Velcro Metal Nylon
Contribution Margin Ratio = Contribution Margin Per Unit / Selling price per unit * 100 0.80 /1.80*100 = 44.44% 0.70/ 2.00*100=35% 0.40/1.40*100= 28.57%
Sales Volume 119000 210000 316000
Weight = Product Units /Total Units 119000/645000 = 0.1845 210000 / 645000=0.32.56 316000 / 645000 = 0.4899

Weighted Average Contribution Margin Ratio = 44.44% * 0.1845 + 35% * 0.3256 + 28.57% * 0.4899

= 8.20 % + 11.40 % + 14.00 % = 33.60 %

Company's Overall Breakeven point in sales dollars = Total Fixed Expenses / Weighted Average Contribution Margin ratio

= $ 257000 / 33.60% = $ 764880.95

2 a ) . Calculation of Break Even Point in Unit Sales for each product :-

It is Given that $ 24000 could be avoided if Velcro product is dropped , therefore These fixed expenses are specifically related to Velcro Product and also $ 116200 are for metal product & $ 81200 are for Nylon Product.

Velcro Metal Nylon
Selling Price Per Unit $ 1.80 $ 2.00 $ 1.40
Less : Variable Cost per Unit ($ 1.00) ($ 1.30) ($ 1.00)
Contribution Margin per Unit $ 0.80 $ 0.70 $ 0.40
Allocated Fixed Expenses $ 24000 $ 116200 $ 81200
Break even Point = Fixed Expenses / Contribution per Unit $ 24000/ $ 0.80 = 30000 Units $ 116200 / $ 0.70 = 166000 Units $ 81200 / $ 0.40 = 203000 Units

b. If the Company sells exactly the breakeven quantity of each product , then at Breakeven point ,the profit for these Products is Zero. Only Remaining Fixed Expenses of $ 35600 are to be Deducted.

Profits from all these products at brekeven point $ 0
Less : Remaining Fixed Expenses ( $ 35600)
Overall Loss to the Company ($ 35600)
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