Here, P1 = 20 Q1 = 550
P2 = 15 Q2 = 600
PED = (Q2 - Q1) / (P2 - P1) * (P1 + P2) / (Q1 + Q2)
= (600 - 550) / (15 - 20) * (20 + 15) / (550 + 600)
= (50 / -5) * (35 / 1150)
= 1750 / -5750
= -0.3
The absolute value of PED is 0.3. Since PED is less than 1, it means demand for this product is inelastic.
Since demand is inelastic, 1% increase in price will lead to a less than 1% decrease in quantity demanded. So, total revenue will increase. Thus, the producer should raise its price.
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