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Why is qualitative research more appropriate for identifying cultural information that would be useful in designing...

Why is qualitative research more appropriate for identifying cultural information that would be useful in designing health promotion interventions?

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Qualitative research is more appropriate for identifying cultural information that would be useful in designing health promotion interventions because these researches are done in the natural environment by observation of the phenomenon in natural conditions. Further, the properties of inductive method adoption, open character, and wholism concept make it more suitable for cultural information required for health promotion designing.

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