1) The inverse demand function for students is given by
Ps = 44.00 - x
If the email update number is 44 then the surplus is given by the
area of the triangle
Ps = (44*44)/2 = 968 or $9.68
Students are willing to pay 968 for this service.
For executives the x is equal to 140
PE = 140 - x
Again, we need area of a triangle
(140 * 140) / 2 = 9800 or $98.00
2) The highest price the student will pay is equal to
$9.68
( 44 * 44 ) / 2 = 968
3) The executives are having 44 e-mail updates then we will have
to calculate the surplus.
This is the area between the two curves.
(140-x)-(44-x)dx =
96dx
96 * 44 = 4224
The executive has the value of that option equal to $42.24
4) The surplus for the executive for option 44 updates package
is $42.24
The executive is willing to pay 9800 for 140 updates package, so he
will need to have that surplus.
98.00 - 42.24 = 55.76
Johnny Ocean could charge a maximum of $55.76 for that service to executive.
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