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Caldwell Supply, a wholesaler, has determined that its operations have three primary activities: purchasing, warehousing, and

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Particulars Amount ($) Amount ($)
Sales (100,800*$28) 2822400
Less: Operating costs
   Variable costs (100,800*$18) 1814400
   Fixed costs 250800
Total operating costs 2065200
Gross profit 757200
Less: Overheads
   Purchasing (1080*158) 170640
   Warehousing (8800*$38) 334400
   Distributing (580*$88) 51040
Total overheads 556080
Current Net income 201120
New selling price = $28-18%=22.96
New variable operating cost = $18-12% = $15.84
New purchase orders = 760
New distributing cost = $88-$11 = $77
Particulars Amount ($) Amount ($)
Sales (100,800*$22.96) 2314368
Less: Operating costs
   Variable costs (100,800*$15.84) 1596672
   Fixed costs 250800
Total operating costs 1847472
Gross profit 466896
Less: Overheads
   Purchasing (760*158) 120080
   Warehousing -
   Distributing (580*$77) 44660
Total overheads 164740
Net income 302156
Less: Current net income 201120
Target warehousing cost 101036
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