Question

Message Strategies: Routine Responses; Media Skills: Email [LO-3], Chapter 7

Revise the following short email messages so they are more direct and concise; develop a subject line for each revised message.

10-20. Thank you for contacting us about the difficulty you had collecting your luggage at Denver International Airport. We are very sorry for the inconvenience this has caused you. As you know, traveling can create problems of this sort regardless of how careful the airline personnel might be. To receive compensation, please send us a detailed list of the items that you lost and complete the following questionnaire. You can email it back to us.

10-36. Message Strategies: Requesting Information [LO-2]

The vast Consumer Electronics Show (CES) is the premier promotional event in the industry. More than 150,000 industry insiders from all over the world come to see the exciting new products on display from nearly 1,500 companies—everything from video game gadgets to Internet-enabled refrigerators with built-in computer screens. You’ve just stumbled on a video game controller that has a built-in webcam to allow networked gamers to see and hear each other while they play. Your company also makes game controllers, and you’re worried that your customers will flock to this new controller-cam. You need to know how much buzz around this new product is circulating through the show: Have people seen it? What are they saying about it? Are they excited about it?

Your task: Compose a text message to your colleagues at the show, alerting them to the new controller-cam and asking them to listen for any buzz it might be generating among the attendees at the Las Vegas Convention Center and the several surrounding hotels where the show takes place.

Here’s the catch: Your text-messaging service limits messages to 160 characters, including spaces and punctuation, so your message can’t be any longer than this.

Write your message here.

Answer 1

10-20

Subject: Compensation for lost luggage at Denver International Airport

We regret the inconvenience caused to you by our airlines in collecting your luggage. Kindly email us the list of items that you lost and the following questionnaire for us to proceed with your compensation. 10-36

10-36
Hello! Listen to the buzz about the new cam controller that has a built-in cam in the Consumer Electronics Show held in Las Vegas Convention Center and other hotels.