Does XPO Logistics identify public groups that it supports? Explain.
Answer:
Yes, XPO Logistics do identify public groups that it supports. XLO is in the top ten list of logistics supplier in the world and they have a larger structure for supporting the need of the logistics business. XLO do recognize their public group, because they are the customers of XLO and XLO manages their customers adequately and with through planning for individual customers. So XLO do recognize and identify their public group. XLO is present in more than 30 countries, with around 100,000 employees who are supporting various locations of XLO in the global market. So XLO do recognize all of their public group and maintain adequate relations with the public group. Public group are the key customers for XLO and XLO manages they very well. XLO do have larger customer base and they have adequate resource and infrastructure to meet and exceed most of the requirements of their key customers.
Does XPO Logistics identify public groups that it supports? Explain.
Where does XPO Logistics place its ads? What media does it use? Does XPO Logistics use social media? Provide two examples.
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