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In the second step in the new-product development process, evaluating product ideas, A)marketing research is conducted...

In the second step in the new-product development process, evaluating product ideas, A)marketing research is conducted to measure customer attitudes and potential sales. B)new technology is examined to determine whether new products can be created. C)managers determine whether the new product can be sold at an acceptable price.D)none of the above

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D)none of the above

Second step in the process would be idea generation that would ensure that if the idea is feasible for business purposes or not and various other aspects too.

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