Question

If a company is getting a lot of negative posts on its Wall, it is best...

If a company is getting a lot of negative posts on its Wall, it is best to turn off features that let customers post comments without company approval.

True

False

Traditional focus groups foster closer customer relationships than social computing does.

True

False

A filter bubble is a result of a search in which a website algorithm guesses what a user would like to see based on information about the user.

True

False

__________ collects data on its users' present.

Wattpad

Facebook

Twitter

Pinterest

Businesses must respond to customers more quickly and appropriately than they did prior to social computing.

True

False

________ helps stores like Gap promote the season's latest fashion collections.

Epinions

InStyle

Stylehive

ThisNext

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Answer #1

a)False, If a company receives lot of negative comments and feedback regarding its operations,then there must be a genuine fault with the company,but to disallow spanning only registered users should be able to put their review. If it is done based on the companies approval then it may turn out to be a biased one.

b)False, Traditional focus group were able to cater only a small amount of customers but in todays scenario without social network popularity would not come and reachability will be reduced.

c)True Filter bubble filters its results based on user location and other user factors.

d)b) Facebook collects the user information to refine its home page so that all the information that the user wants to see can be displayed.

e) True because in the current market competition is more and the users are aware of the the various alternatives available.

f)Instyle and StyleHive are the mediums which are used to promote their seasons sale as these are popular mediums and the reachability is also more.

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