Question

Generate SWOT analysis for Apollo footwear company. Provide a detailed, narrative portion in which move through the strengths, weaknesses, opportunities, and threats.please discuss each. Explain them and share how you will harness opportunities in the future of Apollo footwear industry.

please help me to answer this question.thanks

Answer 1

SWOT analysis for Apollo footwear is as follows:

Strengths

Strengths are as follows:

• Variety: The company has a wide variety of products of different costs and designs for different purposes. The product variety is one of the significant strengths of the company.

• Segmentation strategy: Customer segmentation strategy has perfectly worked for the company. Apollo footwear has segmented its customers according to gender, age, and preferences.

• Marketing techniques: It uses both online and offline marketing techniques to attract the target audience. It helps in grabbing the market quickly.

Weaknesses

Weaknesses of the company are as follows:

• Overloaded inventory: Inventory overload is currently a crucial issue for the company after Covid19

• Low-level modernization: low-level modernization is a critical issue that can affect the company.

• Post coronavirus impacts delivery: Delay in delivery due to government restrictions due to Covid19 can be a significant issue.

Opportunities

Opportunities are as follows:

• Sneakers demand: Retooling of classic sneakers can be excellent scope for the company.

• New trade market: Opening trade market for footwear in eastern and southeastern Asia

• Online selling: The unlocking system after the lockdown has created scope for online sales. It can be highly profitable for Apollo foot wear.

Threats

• Switching: Customer switching can be a significant threat because of the full availability of competitors.

• No innovativeness: Lack of innovativeness may lead the company to suffer from upcoming days.

• Slow growth: Sloth growth in a rapid competition can lead to the company to a disastrous situation.

All the opportunities can be harnessed by improving technical skills, developing communication, starting operations in new marketing, and bringing variety to product details.