Question


1. Assume Parallelworld was eventually ordered to cease and desist due to intellectual property (IP) infringement. What categ Ans that has not been repeated needed!!

Global GamingSesamWare is a Japanese software company responsible for the most popular open source software available on the market today. In operation since the mid-1990s, SesamWare initially gained international acclaim with an online, multiplayer, fantasy dimension game called Parallelworld. Parallelworld was the most popular game in the world between 2004 and 2007, with over 300 million worldwide gamers at its peak in 2006. Today, the SesamWare software—initially installed as part of the bundle downloaded by hundreds of millions of gamers around the globe to play Parallelworld—is used by those same hundreds of millions of users for all other computer and online activities. The open source code was so user friendly that the software was easily adapted to every facet of computer life for all platforms and operating, networking, navigation and security systems.IP Outrage Like other SesamWare software, Parallelworld was designed using the open source methodology that allowed all users to potentially be co-developers. Beyond the allure of the open source tactic,

Parallelworld’s fame grew from its realism. The initial premise of the game was an uncanny replication of the current global scenario, including the minutest details of everything from geography and politics to economic stability, famous individuals and even weather patterns. The SesamWare global marketing campaign urged users to become the virtual incarnation of almost anybody in the world and to use their character status to change, subvert, continue or improve the course of civilization. In other words, users could control the world—virtually. Millions of people accepted the licensing agreement and downloaded

the open source game ware, adopting a character and participating

in the dynamism of the parallel world.Alarmed and eventually outraged with the attention given to their online character versions and the actions and decisions being made in their likenesses, governments, policy makers and other famous individuals called for the plug to be pulled on the game, citing intellectual property (IP) infringements.

It took years for the various cease and desist orders to be enforced across the globe. The unprecedented popularity of the game internationally, coupled with the open nature of its development and SesamWare conducting all transactions online, caused the legal process to progress slowly. In fact, by the time most countries got around to shuttingdown the game, most users had already lost interest. Real World CompetitionBy 2006, SesamWare was by far the dominant software company in the world,having acquired many of its competitors along the way. Initially, when the licences were first made available to users, the contract agreement obligated users to pay an annual fee of USD 5.99 to keep using

the software. This low fee made it nearly impossible for many software companies to compete, and most of the competitors were either bought by SesamWare or went out of business within three years. The fee remained relatively unchanged until the competition phased out. But by 2010, the annual licensing fee had increased to USD 150. When asked to justify the increase, SesamWare cited a clause in the online contract that most users signed with the original Parallelworld software bundle

agreement; it stated the company could increase the annual licensing fee without customer notification. SesamWare was once again at the centre of an international lawsuit, this time for subverting free market competition

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Answer #1

The Trademarks protect the Goodwill and the Reputation of the company. the trademark indicates the origin and source of the service or product. It is the most valuable business asset and perhaps the most recognizable form of intellectual property. It protects brands and under the Trademark Law, it is anything by which the customers recognize the product or can be the source of the product.
If you have a trademark your product you can take legal action and if you think their marks are being infringed. If infringement is proven of a Trademark then order from the court can prevent it from using by the defendant and the owner might be rewarded with the monetary benefits. And trademark owner can also sue for the infringement in the federal courts even when the plaintiff chooses the state court then it is possible for the defendant to remove the case to federal court.
In this case, PARAWORLD is infringed in the Trademark category because of its open-source methodology it is so friendly that it can be operated and navigate and change its security settings.

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