Media buyers most frequently use the following method when buying TV ad space: a. Programmatic buying...
Media buyers most frequently use the following method when buying TV ad space:
| a. |
Programmatic buying |
|
| b. |
Negotiation |
|
| c. |
Real-time bidding |
|
| d. |
Daypart auctioning |
|
| e. |
Buy and hold |
Homework Answers
Media buyers most frequently use the method of Negotiation when buying TV ad space.
While there are other methods also for buying this ad space but negotiation is the most commonly used method.
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Media buyers most
frequently use the following method when buying TV ad space:
a.
Programmatic
buying...
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