Homework Answers
Your required answer is option A i.e. Focus on promoting new users for old Products.
Explanation:
Market Development means introducing existing product into new market and out of the given options, option A is best step that a company can take to overcome it's financial losses.
Why other options are incorrect:
- Attracting existing customer rather than new customer is an example of Market penetration.
- Creating new product for present market is called Product Development
- Introducing new product into new market is called Diversification.
Since Johnson control plans to adapt Market Development strategy, therefore Option A is correct and remainings are incorrect.
I hope this clear your doubt.
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