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Questo 25 Developing marketing plans to reflect the unique attitudes, ancestry, communication preferences, and lifestyl of et
Question 27 Not yet answered Many Canadian consumers, particularly working women are living harried lives and want to do busi
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(1) Developing marketing plans to reflect the unique attitudes, ancestory, communication preferences and lifestyle of ethnic canadians is called ETHNIC MARKETING. Answer is (c).

(2) In an interview, a potential candidate asked the hiring manager "What is the culture like at your organization?' In a sense, the candidate was trying to learn about the Values, Ideas and Attitudes of the organization. Answer is (a).

(3) Answer is (b) TIME POVERTY. Since the responsibilities are increasing but the time to fulfill them is shrinking.

(4) Answer is (c) VALUE CONSCIOUS. It refers to the notion of obtaining the best quality and performance at a given price.

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