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Alpine Luggage has a capacity to produce 390,000 suitcases per year. The company is currently producing and selling 310,000 u
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Solution :

Status Quo 310,000 Units (In '000) Alternative 340,000 Units (In '000) Difference (In '000)
Sales Revenue $ 125,240 $ 132,710 $ 7,470 Higher
Variable Costs :
Manufacturing $ 48,360 $ 53,040 $ 4,680 Higher
Selling and Administration $ 26,040 $ 27,510 $ 1,470 Higher
Contribution Margin $ 50,840 $ 52,160 $ 1,320 Higher
Fixed Cost $ 18,910 $ 18,910 - None
Operating Profit $ 31,930 $ 33,250 $ 1,320 Higher

Please enter Cost Figure in Negative if table does not accept positive figure.

Working :

Status Quo 310,000 Units (In '000) Alternative 340,000 Units (In '000)
Sales Revenue 310,000 * $ 404 = $ 125,240 (310,000 * $ 404) + (30,000 * 249) = $ 132,710
Variable Costs :
Manufacturing 310,000 * $ 156 = $ 48,360 340,000 * $ 156 = $ 53,040
Selling and Administration 310,000 * $ 84 = $ 26,040 (310,000 * $ 84) + (30,000 * $ 49) = $ 27,510
Contribution Margin $ 50,840 $ 52,160
Fixed Cost $ 310,000 * ($ 41 + $ 20) = $ 18,910 $ 18,910
Operating Profit $ 31,930 $ 33,250

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