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Which of the following is an approach to​ long-run pricing​ decisions? A. Opportunistic​ pricing, which is...

Which of the following is an approach to​ long-run pricing​ decisions?

A.

Opportunistic​ pricing, which is based on demand and competition. Prices are decreased when demand is weak and

competition is strong and increased when demand is strong and competition is weak.

B.

​Cost-based pricing, which​ asks, "What does it cost us to make this product​ and, hence, what price should we charge that will recoup our costs and achieve a target return on​ investment?"

C.

​Market-based pricing, an important form of which is target pricing. The​ market-based approach​ asks, "Given what our customers want and how our competitors will react to what we​ do, what price should we​ charge?"

D.

Both B and C are correct.

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Answer #1

Ans D

Both Band C are the approach for the long run price ing decision.

Pricing is a decision area which draws together contributions from. the theories of demand, cost and market structure. The pricing. decision has been the major focus of economic theory in the analysis. of resource allocation, but its position in managerial economics is.

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