Question

Based on reading below provide two detailed paragraphs and explain the what makes us create and innovate?

How does one find authentic creativity? In his last talk before passing away, Malcolm McLaren tells remarkable stories from his own life, from failing school to managing the Sex Pistols. He argues that we're living in a karaoke culture, with false promises of instant success, and that

Best of the Web, just like the rest of TED.com, involves riveting talks by remarkable people. But unlike TEDTalks, these talks don’t come from TED or any of our partner conferences. These talks come from all over the Web. We’ll draw from any source — from lectures at little-known forums to famous speeches that made history — so long as the video is available for free, and so long as the talk meets our most important benchmark: that it’s an Idea Worth Spreading.

If our understanding of the world were based solely off of the most shared, viewed, read, or liked headlines online, they would have you believing that because you create you’re a genius and if you’re not making brilliant work all you have to do is find a way to tap your latent genius.

Don’t believe me? Let me give you a run down of some most shared headlines in the last year:

The Winners Of 2017’s A’ Design Award & Competition Have Just Been Announced, And They’re Genius

To Be a Genius, Think Like a 94-Year-Old

People Who Wear Crazy Socks Are More Brilliant, Creative And Successful

The Creative Spark: What makes us create and innovate? Here, wildly creative thinkers share ideas and insights into what kindles genius.

Where do ideas come from?: How does the metaphorical lightbulb go off? Is it a flash of genius? The power of crowds? These heady talks explore the nature of ideas themselves: Where they come from, how they evolve, and how each of us can nurture them. Something is SO wrong here. You would think I searched a combination of the words “genius” and “creativity.” I didn’t. I only searched one of those and it wasn’t genius. Let me put this plain and simple, there are several things at play here: 1. Being creative gets associated with being brilliant or gifted, 2. Being brilliant = being creative and vice versa, 3. Genius = creative, creative = genius, 4. genius + brilliant + gifted = creative. Get the picture yet?

given to creating. Let me ask you, did you make a meal last night? Did you put an outfit together this morning? Have you ever drawn a picture? Did you write an email today? Have you ever spoken a sentence? Have you ever had a thought? If you answered yes to any one of these then you’re creative. Creative simply means you have the power to create. That’s it. The word creative, by definition, doesn’t place a value on what you create. It only means that you made something. Anything. **But side note, even Merriam-Webster is falling into the creative genius trap. Did you see the example they gave? I just can’t.** In all of our human glory and human error we have turned a beautiful word into this thing that feels unreal. If asked at a dinner party whether or not you were creative, would you say yes? Or if someone praised you for being particularly creative would you blush and say, “Oh, anyone can do it” without actually believing your own words? I’m going to guess that for the majority of us this sounds familiar. Why? Because we believe, whether or not we think we do, that being creative right now means you have to make something brilliant. Time and time again. Maybe you were particularly creative that one time when you did something really cool or extraordinary. But that time has passed so you’re no longer part of that club.

Let me break it to you gently. You’re not a hecking genius and prescribing to the Headline School of Thought is doing nothing but hurting you and your work. None of us are geniuses but in buying into the “creative genius” axiom we end up holding ourselves to a standard of producing work that is unattainable. Furthermore, because you’ll consistently fail at achieving the genius standard you’ll start taking the path of least pain–do not pass go, do not collect $200, go straight to the jail of quit making work. Right now, that jail is full so you’ll have to bunk up with everyone else.

Clearly the bigger burden falls on the geniuses of the world, because if you’re a genius and you’re not creative, well then….you might not be a genius. But if you create and you’re not a genius. Well, you’re still creative. I think that’s cause for celebration. I’d much rather be creative than a genius. It’s possible to fail at achieving your own standards, but literally impossible to fail at being creative (Oh hey, did you just have a thought? You’re creative.) It doesn’t matter if you’re a professional artist or a weekend warrior, you likely didn’t win the genius lottery. What you did win is the human lottery and with every one of those tickets is a guaranteed jackpot of creativity. Start enjoying the jackpot, get real about your genius, and quit setting impossible standards.

Answer 1

Being creative and innovative is often considered as a trait that makes you succesful in today's world. The reason being there are so many new chages that incur in our day to day lives and technology has taken over in most of the cases. Earlier there was more of a manual intervention required in order to build a new product. Now, with technology coming in which is also developed by humans but it reduces the manual intervention in the further stages. Today, each organisation whether it is developing a product or service, it is always thriving on providing the most creative and innovative products or services which differentiates them from the marketplace.

The major reason of the change in thinking and perception is the emergence of the latest generation known as the GenZ, who are more inclined in products or services which keep them engaged in breaking the codes by themselves rather than depending on somebody else to teach them. These individuals are the major influencers of today's generations products and services and most organisations are investing a lot in the R&D of their products and services to ensure the GenZ lot of people as they will be the greater game changers in the coming future.