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The marketing manager of Adams Corporation has determined that a market exists for a telephone with...

The marketing manager of Adams Corporation has determined that a market exists for a telephone with a sales price of $23 per unit. The production manager estimates the annual fixed costs of producing between 41,000 and 81,300 telephones would be $621,200.


Assume that Adams desires to earn a $118,000 profit from the phone sales. How much can Adams afford to spend on variable cost per unit if production and sales equal 46,200 phones?

Variable Cost per Unit=

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Answer #1
Ans. Units sales for desired profit   =   (Fixed cost + Desired profit) / Contribution margin per unit
46,200 = ($621,200 + $118,000) / Contribution margin per unit
46,200 =     $739,200 / Contribution margin per unit
Contribution margin per unit = $739,200 / 46,200
Contribution margin per unit = $16 per unit
Variable cost per unit = Selling price per unit - Contribution margin per unit
$23 - $16
$7 per unit
*Selling price is the sum of variable cost per unit and contribution margin per unit, so variable cost per unit can be
find out by using the difference between selling price per unit and contribution margin per unit.
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