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If the income elasticity of tomatoes is estimated to approximate +0.25, what would you expect to...

If the income elasticity of tomatoes is estimated to approximate +0.25, what would you expect to happen to the consumption of tomatoes as personal income rises?

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Answer #1

Consumption and demand are related – the increasing demand increases its consumption.

Demand depends on income elasticity of demand (Ied) – the increasing income increases demand.

Given, Ied is 0.25.

Suppose income of a consumer increases by 10%.

By the formula as below:

Ied = Percentage change in QD / Percentage change in income

0.25 = Percentage change in QD / 10 [by omitting % sign]

0.25 × 10 = Percentage change in QD

Percentage change in QD = 2.5%

Therefore, consumption increases by the increase in personal income. This happens because the income elasticity is positive.

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