Question

Help Save & Exit Submit Which of the following reflects the maturity stage of the product life cycle? Multiple Choice O Sales: low, Profits: negative or low; Typical consumers: Innovators: Competitors: one or few Sales: peak; Profits: peak to declining: Typical Consumers:late majority: Competitors: high number of competitors and competitive products Sales: declining; Profits: declining: Typical consumers: laggards; Competitors: low number of competitors and products Sales: rising: Profits: rapidly rising: Typical consumers: early adopters and early majority: Competitors: few but increasing Canne < Prev 33 of 61 Next

Answer 1

(b) Sales:peak,Profits: peak to declining,Typical consumers- late majority,Competitors: High number of competitors and competitive products

Reason:

During this stage, sales will peak, competitors ‘ products will begin to cut deeply into the company’s market position and market share, demand for the product ultimately decreases due to competition and market saturation, as well as new technologies and changes in consumer tastes

m t we are taking 2 types of countures innovating no 0 e immitating. New Product Phase Product Growth Phas Product Phase Maturity Product Decline I phase Price competition (Immitator getting advantage) from immitator Consumul dion bata (deute) INNOVATOR COUNTRY Exports - tu pood" Production dominic) Expats it pood" it - monopaly is there libo! doncestie labial dances Time Product completely 1 standardy Product becomes standadiged 4. underselling → IMMITATOR COUNTRY -- Expoet's Aoduction from interuotas markely - Cowbtien, domestic) Prod"> cous" ie exports ? limand_fulling Imports ----- I & I . o I Time