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2 Which of the following is more a characteristic of manufacturing goods than services? A intangible output B high customer contact C high labor content D easier measurement of productivity E low uniformity of output
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Answer #1

Manufacturing service has the following features:

  • Intangible output: the output of the service delivery can be best expressed by the way consumer perceives it
  • High customer contact: the delivery of service happens in presence of customer, so customer contact is high
  • High labor content: service delivery cant be automated, hence it requires high amount of labor
  • Low uniformity of output: As the service cant be automated, uniformity or standardization is difficult to establish in service delivery

Manufacturing product has the feature of easier measurement of productivity, which can be assessed through sales of the product.

Hence, Answer is Option D

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