In interactive illustration 1: Channel margins, Circuit Store sells the CollarPop pedometer sunglasses for $27.95 at...
In interactive illustration 1: Channel margins, Circuit Store
sells the CollarPop pedometer sunglasses for $27.95 at 14% margin
while the wholesaler and the supplier each get a 20% margin. What
is the wholesaler's selling price Circuit Store?
a. $26.95 b. $24.04 c. $19.23 $15.34
Homework Answers
Option c is TRUE
Retailer price = 27.95
Retailer margin = 14%*27.95 = 3.92
Supplier Price = 24.04
Supplier margin = 20%*24.04 = 4.82
Wholesaler Price = $19.23
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