Search Engine Optimization (SEO) is an organic strategy to increase one's ranking on the Search Engine...
Search Engine Optimization (SEO) is an organic strategy to increase one's ranking on the Search Engine Results Page (SERP). The components that search engines use to rank pages change frequently. In the past, sites were rewarded for the number of backlinks to the site - a surrogate for site importance/quality.
Over the past two years, the importance of backlinks has diminished and the importance of content marketing has increased.
How often does new content need to be posted in order to maximize exposure? Finally, how does one determine the correct type of content to post for their business?
Homework Answers
Qo.
ANS:
In this post, I am telling you the real SEO facts that 100% boost your site easily. I have worked live with many websites, I'm the digital market expert.
Follow the rules
1) Make Your website Search engine friendly
Put all the metadata and microdata in the header of web page inside <head> TAG
See Example(meta data)
<meta name="viewport" content="width=device-width,
initial-scale=1">
<meta http-equiv="Content-Type" content="text/html;
charset=utf-8">
<meta name="dc.title" content="" />
<meta name="dc.description" content="{write
description withing 160 chars only}"/>
<meta name="dc.keywords" content="{put keywords
here which is matching to same in title as well as in
heading}"/>
<meta name="page-topic" content=""/>
<meta itemprop="name" content="">
<meta itemprop="description" content="{write
description withing 160 chars only}">
<meta itemprop="image" content="">
<link rel="alternate" href="" hreflang="en-in"
/>
<link rel="canonical" href="" />
<meta id="md_lang" itemprop="language"
content="eng"/>
<title id="md_title" itemprop="title"
></title>
<meta property="article:tag"
content=""/>
<meta property="article:tag" content=""/>
<meta property="article:tag" content=""/>
<meta property="article:tag" content=""/>
<meta property="article:tag" content=""/>
<meta property="article:tag" content=""/>
<meta property="article:tag" content=""/>
<meta property="article:tag" content=""/>
<meta property="article:tag" content=""/>
<meta property="article:tag" content="" />
<meta name="description" content=""/>
<meta name="keywords" content=""/>
<meta name="twitter:card"
content="summary"/>
<meta name="twitter:site"
content="@{twitter_user}"/>
<meta name="twitter:creater"
content="@{twitter_user}"/>
<meta name="twitter:title" content=""/>
<meta name="twitter:description"
content=""/>
<meta name="twitter:image:src" content="attach
logo"/>
<meta name="subject" content=""/>
<meta name="copyright"
content="{companyname}">
<meta name="language" content="English">
<meta name="robots" content="index, follow"
/>
<meta name="webcrawlers" content="all" />
<meta name="teoma" content="index,follow">
<meta name="Googlebot-Image" content="all" />
<meta name="YahooSeeker" content="index, follow"
/>
<meta name="msnbot" content="index,
follow">
<meta name="googlebot" content="index,follow"
/>
<meta name="rating" content="5" />
<meta name="allow-search" content="yes">
<meta name="expires" content="never">
<meta name="Revisit-after" content="1 Days"
/>
<meta name="Classification" content="{Software
Development}">
<meta name="author" content="">
<meta name="copyright" content="©
2019-20">
<meta name="owner" content="{ownor Name}">
<meta name="url" content="{URL}">
<meta name="identifier-URL"
content="{URL}">
<meta name="directory"
content="submission">
<meta name="category"
content="{Developement}">
<meta itemprop="name"
content="{Developement}">
<meta name="apple-mobile-web-app-capable"
content="yes">
<meta name="coverage" content="Worldwide">
<meta name="publisher" content="{Company
Name}">
<meta name="city" content="{City}">
<meta name="distribution"
content="Global">
<meta name="rating" content="General">
<meta http-equiv="Expires" content="0">
<meta http-equiv="Cache-Control"
content="public">
<meta name="geo.position"
content="28.5848998;77.3116337"/>
<meta name="geo.placename"
content="Noida"/>
<meta name="ICBM"
content="28.5848998,77.3116337"/>
<meta name="geo.street-address"
content="{ADDRESS}"/>
<meta name="geo.locality" content=""/>
<meta name="geo.region" content=""/>
<meta name="geo.postal-code"
content="20130"/>
<meta name="geo.country-name"
content="India"/>
<!--Open Graph Meta Tags -->
<meta name="og:title" content=""/>
<meta name="og:type" content=""/>
<meta name="og:url" content=""/>
<meta name="og:image" content=""/>
<meta name="og:site_name" content=""/>
<meta name="og:description" content="{within 160
chars}"/>
<meta name="fb:page_id" content=""/>
<meta name="og:email"
content="abc@yourmail"/>
<meta name="og:phone_number" content=""/>
See Example (Microdata)
<div class="row">
<div class="col-sm-12">
<div
class="bestratingDiv">
<h1
style="">Best <span itemprop=""></span> <span
itemprop="place"></span></h1>
<div
itemscope itemtype="http://schema.org/AggregateRating">
<strong itemprop="itemReviewed" itemscope
itemtype="http://schema.org/EducationalOrganization"></strong>
<span><img src="images/bestrating.png"
></span>
<span
itemprop="ratingValue">4.9</span> Out of <span
itemprop="bestRating">5</span> Based on <span
itemprop="ratingCount">5017</span> Students Ratings.
</div>
</div>
</div>
</div>
OUTPUT IN SEARCH ENGINE LIKE THIS
2) Don't focus on keyword stuffing(max 10 keywords within a single web page)
3) The keyword must be the same as in the title, description, keywords and in the heading (h1 Tag) in the web page.
4) Always use microdata to your web page content so that Google and another search engine can easily recognize the content which you want to prioritize.
5) Submit sitemap and robots.txt file to google search console.
6) Always check your content with many seo-optimizer websites. Maintain Code/text ratio.
Since Content is King so all you need to focus on your webpage content in order to get the better search results.
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THANKS!!
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