Question

this is class of marketing for customer behavior

Which of the following are theoretically true about experiments? [Check all that apply.]
A.There is no need to replicate experiments across multiple contexts.
B.When done correctly, experiments can rule out a third explanatory variable accounting for the correlation between an IV and a DV.
C.A powerful characteristic of experiments is that it does not matter how many participants are within each condition, as long as people are randomly assigned to D.conditions.
E.When done correctly, experiments can rule out reverse causality between an IV and a DV.
F.When done correctly, participants in each condition within an experiment will have the same characteristics as the target population.
G.When done correctly, experiments can provide evidence that the IV causes the DV.
H.When done correctly, participants in one condition within an experiment will have the same characteristics as participants in the other condition.
I."A/B Testing" is a form of experimentation.

Answer 1

Following statements are looked to be True statements for the given cae for marketing of customer behavior. B, C, F, G

B. When done correctly, experiments can rule out a third explanatory variable accounting for the correlation between an IV and a DV.

C.A powerful characteristic of experiments is that it does not matter how many participants are within each condition, as long as people are randomly assigned to

F. When done correctly, participants in each condition within an experiment will have the same characteristics as the target population.

G. When done correctly, experiments can provide evidence that the IV causes the DV.

These statements looks true for the customer behavior because

When the experiment is carried out correctly, the customer behavior will show the linkage between the IV (independent variable) and DV (dependent variable)

The random selection of sample customers will show the characteristics of the target population, as each random customer will represent the customer behavior expected for the population. It does not depend upon the larger number of samples but it depends upon the randomness of the people selected for the study.

When the experiment is carried out correctly, it definitely shows the relation between the IV and DV.