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TCO D) Describe an example of a travel motive–product mismatch.

TCO D) Describe an example of a travel motive–product mismatch.

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Answer #1

Travel motive is generally very clear that traveler wants to relax and enjoy the place where they are traveling (if for leisure) but if he or she finds a product (place) which is not fit as per the motive then it is a mismatch of motive and product selection

For example- Visiting Kerala Munar location during monsoon.

If your travel motive is relaxed and enjoyable, then here in the rainy season you will not find out the ideal time to step away from the hotel. So it is an example of a mismatch

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