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To outsource marketing research, which category would be the best provider for research studies based on...

To outsource marketing research, which category would be the best provider for research studies based on specific needs?

Question 2 options:

1)

Custom marketing research firms

2)

Syndicated service research firms

3)

PATH model

4)

Specialty-line marketing research firms
business   Operations-Management   
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Answer #1

Ans 1:- Custom market research firms

This kind of market research firm only focus on the specific needs like doing market research on a particular brand of product of an organization and how it performs and how the cusotmer behaviour looks like in that segment.

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