Question

Propose an explicit service guarantee for an airline. Clearly explain why you included the features of your service guarantee (maximum of one page). Do you think that an airline would adopt it? Why or why not?

Answer 1

Answer:

Given that:

Propose an explicit service guarantee for an airline. Clearly explain why you included the features of your service guarantee (maximum of one page). Do you think that an airline would adopt it? Why or why not?

At one extreme, students might write one thing like “XYZ Airlines can provide you with a credit on future flights if we have a tendency to don't offer 100 percent client satisfaction. To invoke the service guarantee, you merely got to tell North American country what the matter was, the way to correct it, and what payout you wish for your inconvenience.” this kind of SG trusts the client to inform the reality and will maximize economic and non-economic payouts.

At the opposite extreme, students might write one thing like “XYZ Airlines can hear your grievance and build each effort to form you content and comfy. Please transfer our service-upset forms, fill them out, and have them notarized by fellow passengers and airline staff, and mail to our service guarantee department. you may receive our reply among sixty days.” this kind of SG guarantees nothing and therefore the method to invoke is long and sophisticated, and therefore the airline doesn't trust the client. Here, total service upset economic payouts presumably would be terribly low.