Question

1. How has DuckDuckGo been able to compete in an industry that is dominated by behemoths such as Google and Bing?

Answer 1

Answer - In today's world privacy of internet users is of utmost importance . Users share their intimate secrets with search engines such as medical , personal and financial issues but all these information should be private but it's not in Google or other search engines . In Google all searches are tracked and packaged up in a data profile for the advertiser to follow the users through their annoying banner ads using Google's massive ads networks embedded accross various sites and aps . But this is not the case with Duckduckgo . Duckduckgo doesn't keep any private user's search data and also protects users from their search history being scrutinized or accessed . This is the reason why Duckduckgo has been able to compete in an industry that is dominated by behemoths such as Google and Bing .

Google and Bing keep the information of the users practically forever but they willingly disclose it to authorised outside parties . But this is not the case with Duckduckgo . It protects the privacy of its users .

So other search engine behemoths such as Google and Bing have not and will not in future adopt major changes to their stance on privacy and this provides Duckduckgo with a competitive advantage over them .