Question

Patents, trademarks, and copyrights are most frequently involved in which of the following entry modes?​ ​a....

Patents, trademarks, and copyrights are most frequently involved in which of the following entry modes?​

​a. Alliances and joint ventures

​b. Licensing

​c. Exporting

​d. FDI

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Answer #1

The answer is d.

A foreign direct investment is nothing but the investment that is done in business in one company by an entity that is located in other company where the ownership is controlled by the entity. Since the individual or firm has ownership in the company located in foreign company so this type of market entry strategy is risky and require involvement.

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